Perhaps you've noticed my last post was more than a month ago. I haven't moved onto greener pastures. I haven't died, nor have I been summering in any exotic locales. The truth is way less exciting. I started this blog last November. My goal was to make it to the blog big leagues, reeling in enough click-thru revenues to shake off some of my less desirable freelance work. The reality was much different from my expectations, and in June, I gave up. It was too much work with not enough payoff.
Well, if the story ended there I wouldn't be sitting at my computer right now. As I was excitedly filling out a refinance application last week, I realized that I no longer have an outlet to share my (historically low) 4.5% mortgage rates with $0 closing costs deal. And when a box from SC Johnson arrived today with free Pledge wipes, free Ziploc bags and free toilet gel, I thought others could still benefit from my nose for bargains.
So, I have decided to give it another go. This time, hopefully, with more realistic expectations. My approach will not be "me too" anymore, trying to compete with the larger bargain blogs. Now I'm just me. You'll still see plenty of coupons and deals (because I genuinely like that stuff), but it will be a more conversational, laid-back style and I'll only post when I feel like it. I might also expand into other finance topics because I genuinely like that stuff too.
I'm interested to know what you want to read about as well, because a blog isn't really that fun if you don't have any engaged readers. Please drop me an email at toleahjoy "at" yahoo "dot" com or post on The Business-Minded Mom Facebook page about what you want to see. Have a great day!
-Leah
Thursday, July 22, 2010
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